True story bro. (actually it is true)
4.9 million people had that idea before you.
And he actually said “KiwiLight”… Then I said “KiwiFire” and LightBringer said that name again. :zipper_mouth_face:
So, you’re pretty much right 
As for the suggestions NightBreaker doesn’t seem bad
For all suggesting “helios”, check for “Heliuslight” and you’ll find that there is already a brand named like that.
I’ve decided to go with NightBreaker, it sounds great. i was considering Zealights but Dad reckons many won’t put two and two together.
Thank you to all provided input, I really appreciate it
Your store is called ‘Piercing the Darkness’?
Why not just use that name.
Or maybe not full out written but more like Ptd-lights?
I know it doesn’t sound to catchy at first but you already have that name so its easy to use it.
Glad I didn’t choose Searching The Darkness as STD wouldn’t be so good lol.
I had thought of it but might be easier to advertise something like Nightbreaker. I’ll keep it in mind, if I go for ptd-lights I wouldn’t need a new logo
Although “Ptd-lights” would be sounding like PTSD :zipper_mouth_face:
Ishkabibel
There are probably more than 1000 flashlight companies out there making lights that cost anywhere from $1 to potentially in the 1000 dollar range. How do you plan stand out from these thousand companies?
Its a fair question.
My hunting range is already a hit for the prices I sell at. I already stand out for my customer service, quality control, and lumen rating honesty. Only store I know of that tests every product twice before sending to a customer, once when the shipment arrives and again before it’s sent out. Over 6 years I’ve only had 5 returns. Every model is rated with my lumen tube. I never use the manufacturer’s spec, I don’t know any other store that does this. Free labor on repairs
It’s unheard of service here in NZ
I’m looking into a hunting light that uses interchangeable led modules, no other brand in NZ offers that, so I’m wanting my own brand name on it. Should perform close to the Noctigon K1 but able to be mounted on a rifle without too much weight
What kind of flashlight is used for hunting? Are the animals so dumb that they let you shine a bright light at them before you shoot them?
Convoy C8+ is very popular with white, red, green, and infrared leds
unfortunately, yes 
LightMyFire 
There's a nerdcore rapper named Schäffer the Darklord that I really like.
He proudly goes by "STD", but apparently he's a weird guy. 
Banana bacon. …fire 
Unno, “Nightbreaker” sounds kinda close to “Ballbreaker”.
And “Zealight” might be a typo of “Zebralight”.
’Though with WindyFire already out there, you could use “WindBreaker”.
Have the catchphrase be “It breaks wind!”.
You might have an issue as Nightbreaker is used by Osram already in there headlight series of bulbs.
NZ/LED
NZ:LUX
LumeNZ