acab
(acab)
20
One aspect that wasn’t discussed:
marketing / sales
How much money/time/effort do you have to invest to secure your customers? And who is the ideal customer? Do you have a large enough circle of friends and family who are all hunters/mechanics/LEOs and outdoor enthusiasts who all have no clue how to build a light?
Or would the people you know never buy a flashlight that cost more than 2 dollars from Dollar General and you need to find people on the internet who mostly compare your products with prices from Asia?