It has been more than a week since problems were pointed out, and it still hasn’t been resolved, and the responses so far don’t seem like Aurora-Max is taking it seriously, or understands what the problem even is.
I pointed out a very distinctive, unique Olight product that Aurora-Max claims to make and sell. It did not get removed. Instead, somebody changed the product name, and it is now listed repeatedly instead of just once.
This is not the behavior of someone who actually cares about truth or honesty.
“International standards” is a funny way to say “not lying”. Maybe egregiously deceptive business practices are less frowned upon in Shenzen, but if you’re reaching out to western audiences (especially in places like BLF and reddit where experts and enthusiasts gather), people are not going to tolerate it.
We are not affiliated with Olight, Sofirn, or Wurkkos, and we have never claimed to manufacture their products.
… except for that one time, like a week ago, when you made an entire web site claiming to be the manufacturer of a bunch of products from those companies, and photoshopped your name onto some of them to make the lie less obvious. Then spent a week saying it’s fixed when it’s not fixed. The site still presents some of their products as if they were Aurora’s.
Aside from that, I don’t think you’ve claimed to manufacture their products.
If you hire someone to make a site, and they do it, and then you publish it, and you advertise it… you’re responsible for it.
it was not caught before launch because we did not conduct a thorough enough image review
It wasn’t hard to spot the problems. They were hard to miss. It took just a few seconds to notice, because they were featured very prominently, and included several of the most famous, most distinctive products from major brands.
… and the problem wasn’t the images. It was the deception. Listing fake products, photoshopping a different brand name onto them, presenting them as things your company created, etc. That doesn’t happen by accident. That takes a conscious effort.
If any infringing evidencecontent remains … please flag it directly
I don’t think that’s going to happen, for a few reasons:
- The site doesn’t have a mechanism to flag content.
- It is not the community’s job to clean up messes like this.
- This seems like damage control, asking people to report everything in private instead of exposing deceptive business practices in public. But “in public” is the appropriate place for this sort of thing.
Aurora is a real company with real products.
If you have to say that out loud, something has gone horribly wrong. This all could have been avoided by just being honest from the beginning, and not filling your site with fake or stolen products.
But now, even if aurora-max is the same company as szaurora, and even if some of the products are real, it’s going to be incredibly difficult to convince anyone to buy from Aurora. The way you’ve chosen to introduce the company did a lot of reputation damage, and that is not easy to repair.