Remember the eye generally is much less sensitive to light at the red and violet ends of the visible spectrum than to the middle (green)
so you have to be putting 5x the power, with the example below, to get what looks equally bright:
(this is also why those 405nm “blu-ray” lasers are so dangerous — most older people can barely see the visible spot at all (kids have clearer lenses, they get yellower with age) but the photons are extremely energetic hitting the retina
EDIT, always worth looking this stuff up; even a dim green laser (frequency-doubled infrared, defective IR filter) can hurt, don’t rely on perceived brightness, you might have